Insurance company AVIVA will donate a signed Norwich City shirt to the Tigers after a video declaring that Gloucester doesn’t have a football club was posted by the organisation.\r\n\r\nThe shirt will be raffled off during Gloucester City’s ‘pay what you want’ fixture against Histon on the 28th January with every attendee receiving a draw ticket.\r\n\r\nThe Norwich-based company sponsor rugby union’s Premiership and recently screened a series of promotional videos involving fans from each of the 12 member clubs including Gloucester Rugby.\r\n\r\nThe couple chosen to front the Cherry and Whites message were filmed at Kingsholm saying why they supported the club and were quoted in saying “Gloucester’s only sport is rugby…they don’t even have a football club.”\r\n\r\nAfter complaints from the club, and supporters, the video was taken down; and even the City council were dumbfounded at this glaring error showcased by a leading national brand named company.\r\n\r\nLeader of Gloucester City Council, Paul James, agrees that the city should be proud of all its sporting clubs.\r\n\r\n”We are proud of Gloucester being a sporting city in its many forms; it’s not just about rugby, important though that is, but football, athletics, tennis, swimming, rowing and much more besides.”\r\n\r\n“Gloucester certainly does have a football club, which is doing remarkably well in difficult circumstances, and the sooner it is playing within the city again the better.”\r\n\r\nGloucester City chairman Stuart Pike is grateful to the insurance company for their help over the issues and believes it’s made for a great incentive.\r\n\r\n“We are grateful to Aviva for withdrawing the video and they, plus the two Gloucester rugby fans involved, certainly know there is a football club plus that other sports do flourish here.”\r\n\r\n“In respect of the donation of the shirt, it has been decided everyone attending the match on 28th will receive a free draw ticket on entry and a winning ticket will be drawn at half time.\r\n\r\n“We hope that will be a further incentive to get fans to the match, alongside being able to ‘pay what you want’ to watch the match by making a donation at the turnstiles”.\r\n\r\nNick Adkins, who is a partner with locally-based insurance brokers Brunsdon, says the company was as confused as the club over the statements.\r\n\r\n“We too were perplexed with the comments; after all we place a number of insurance policies with Aviva on behalf of City businesses, individuals and sporting clubs.”\r\n\r\n“We already support both the City football and rugby clubs and we have notified Aviva that we will contribute towards putting the record straight by sponsoring the Tiger’s forthcoming match against Histon.”\r\n\r\nAviva apologised for the slight against the City and the football club, and responded positively.\r\n\r\n”We recognise that sport, whatever sport you follow, has a great impact on communities for good reasons across the UK and we have seen that in Gloucester.”\r\n\r\nIn addition to the signed shirt, the Tigers have announced that money in excess of £3000 donated on the evening through the turnstiles will go directly towards supporting the playing budget.\r\n\r\n\r\n\r\n

Leave a Reply

You must be logged in to post a comment.